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Privacy Policy

Privacy Policy


This is the privacy notice of Mitchell Acoustics Limited. In this document, “we”, “our”, or “us” refer to Mitchell Acoustics Limited.

We are company number 11438199 registered in England.

Our registered office is at 19 Broom Grove, Knebworth, Herts, SG3 6BZ.



This privacy notice aims to inform you about how we collect and process any
information that we collect from you, or that you provide to us. It covers information
that could identify you (“personal information”) and information that could not. In the
context of the law and this notice, “process” means collect, store, transfer, use or
otherwise act on information. It tells you about your privacy rights and how the law
protects you.

We are committed to protecting your privacy and the confidentiality of your personal
information. Our policy is not just an exercise in complying with the law, but a
continuation of our respect for you and your personal information.

We undertake to preserve the confidentiality of all information you provide to us, and
hope that you reciprocate.

Our policy complies with the Data Protection Act 2018 (Act) accordingly
incorporating the EU General Data Protection Regulation (GDPR).

The law requires us to tell you about your rights and our obligations to you in regard
to the processing and control of your personal data. We do this now, by requesting
that you read the information provided at http://www.knowyourprivacyrights.org

Except as set out below, we do not share, or sell, or disclose to a third party, any
information collected through our website.


1. Data Protection Officer

We have appointed a data protection officer (DPO) who is responsible for
ensuring that our policy is followed.

If you have any questions about this privacy notice, including any requests to
exercise your legal rights, please contact our DPO, Paul Mitchell at the
following email paul@mitchellacoustics.co.uk


2. Data we process

We may collect, use, store and transfer different kinds of personal data about
you. We have collated these into groups as follows:

Your identity includes information such as first name, last name, title, date of
birth, and other identifiers that you may have provided at some time.

Your contact information includes information such as billing address, delivery
address, email address, telephone numbers and any other information you
have given to us for the purpose of communication or meeting.

Your financial data includes information such as your bank account and
payment card details.

Transaction data includes details about payments or communications to and
from you and information about products and services you have purchased
from us.

Technical data includes your internet protocol (IP) address, browser type and
version, time zone setting and location, browser plug-in types and versions,
operating system and platform and other technology on the devices you use
to access this website.

Your profile includes information such as your username and password,
purchases or orders made by you, your interests, preferences, feedback and
survey responses.

Marketing data includes your preferences in receiving marketing from us;
communication preferences; responses and actions in relation to your use of
our services.

We may aggregate anonymous data such as statistical or demographic data
for any purpose. Anonymous data is data that does not identify you as an
individual. Aggregated data may be derived from your personal data but is not
considered personal information in law because it does not reveal your

For example, we may aggregate profile data to assess interest in a product or

However, if we combine or connect aggregated data with your personal
information so that it can identify you in any way, we treat the combined data
as personal information and it will be used in accordance with this privacy


3. Special personal information

Special personal information is data about your race or ethnicity, religious or
philosophical beliefs, sex life, sexual orientation, political opinions, trade union
membership, information about your health and genetic and biometric data.

It also includes information about criminal convictions and offences.

We do not collect any special personal information about you.


We may collect special personal information about you if there is a lawful
basis on which to do so.


4. If you do not provide personal information we need

Where we need to collect personal data by law, or under the terms of a
contract we have with you, and you fail to provide that data when requested,
we may not be able to perform that contract. In that case, we may have to
stop providing a service to you. If so, we will notify you of this at the time.


The bases on which we process information about you

The law requires us to determine under which of six defined bases we process
different categories of your personal information, and to notify you of the basis for
each category.

If a basis on which we process your personal information is no longer relevant then
we shall immediately stop processing your data.

If the basis changes then if required by law we shall notify you of the change and of
any new basis under which we have determined that we can continue to process
your information.


5. Information we process because we have a
contractual obligation with you

When you create an account on our website, buy a product or service from
us, or otherwise agree to our terms and conditions, a contract is formed
between you and us.

In order to carry out our obligations under that contract we must process the
information you give us. Some of this information may be personal

We may use it in order to:

  •  verify your identity for security purposes
  •  sell products to you
  •  provide you with our services
  •  provide you with suggestions and advice on products, services and
    how to obtain the most from using our website

We process this information on the basis there is a contract between us, or
that you have requested we use the information before we enter into a legal

We shall continue to process this information until the contract between us
ends or is terminated by either party under the terms of the contract.


6. Information we process with your consent

Through certain actions when otherwise there is no contractual relationship
between us, such as when you browse our website or ask us to provide you
more information about our business, including [job opportunities and] our
products and services, you provide your consent to us to process information
that may be personal information.

Wherever possible, we aim to obtain your explicit consent to process this
information, for example, by asking you to agree to our use of cookies.

If you have given us explicit permission to do so, we may from time to time
pass your name and contact information to selected associates whom we
consider may provide services or products you would find useful.

We continue to process your information on this basis until you withdraw your
consent or it can be reasonably assumed that your consent no longer exists.

You may withdraw your consent at any time by instructing us
info@mitchellacoustics.co.uk. However, if you do so, you may not be able to
use our website or our services further.


7. Information we process for the purposes of legitimate

We may process information on the basis there is a legitimate interest, either
to you or to us, of doing so.

Where we process your information on this basis, we do after having given
careful consideration to:

  • whether the same objective could be achieved through other means
  • whether processing (or not processing) might cause you harm
  •  whether you would expect us to process your data, and whether you
    would, in the round, consider it reasonable to do so

For example, we may process your data on this basis for the purposes of:

  •  record-keeping for the proper and necessary administration of our
  •  responding to unsolicited communication from you to which we believe
    you would expect a response
  •  protecting and asserting the legal rights of any party
  •  insuring against or obtaining professional advice that is required to
    manage business risk
  •  protecting your interests where we believe we have a duty to do so

8. Information we process because we have a legal

Sometimes, we must process your information in order to comply with a
statutory obligation.
For example, we may be required to give information to legal authorities if
they so request or if they have the proper authorisation such as a search
warrant or court order.
This may include your personal information.

Specific uses of information you provide to us

9. Information provided on the understanding that it will
be shared with a third party

Our website allows you to post information with a view to that information
being read, copied, downloaded, or used by other people.
Examples include:
 posting a message our forum
 tagging an image
 clicking on an icon next to another visitor’s message to convey your
agreement, disagreement or thanks
In posting personal information, it is up to you to satisfy yourself about the
privacy level of every person who might use it.
We do not specifically use this information except to allow it to be displayed or
We do store it, and we reserve a right to use it in the future in any way we
Once your information enters the public domain, we have no control over what
any individual third party may do with it. We accept no responsibility for their
actions at any time.
Provided your request is reasonable and there is no legal basis for us to retain
it, then at our discretion we may agree to your request to delete personal
information that you have posted. You can make a request by contacting us at


10. Complaints regarding content on our website

Our website is a publishing medium. Anyone may register and then publish
information about himself, herself or some other person.
We do not moderate or control what is posted.
We attempt to moderate user generated content, but we are not always able
to do so as soon as that content is published.
If you complain about any of the content on our website, we shall investigate
your complaint.
If we feel it is justified or if we believe the law requires us to do so, we shall
remove the content while we investigate.
Free speech is a fundamental right, so we have to make a judgment as to
whose right will be obstructed: yours, or that of the person who posted the
content that offends you.
If we think your complaint is vexatious or without any basis, we shall not
correspond with you about it.


11. Information relating to your method of payment

First option:
We store information about your debit or credit card or other means of
payment when you first provide it to us.
We store this payment information [at your request] in order to make repeat
purchasing of goods and services easier next time you visit our website.
[We also store it to help us prevent fraud.]
We take the following measures to protect your payment information:
 We keep your payment information encrypted on our servers.
 We do not keep all your payment information so as:
a) to prevent the possibility of our duplicating a transaction
without a new instruction from you;
b) to prevent any other third party from carrying out a transaction
without your consent

Access to your payment information is restricted to authorised staff
 If we ask you questions about your payment information, we only show
[partial detail OR the first four OR the last four digits of the debit or
credit card number], so that you can identify the means of payment to
which we refer.
 [Other…]
We automatically delete your payment information [after X days OR when a
credit or debit card expires].
Second option:
Payment information is never taken by us or transferred to us either through
our website or otherwise. Our employees and contractors never have access
to it.
At the point of payment, you are transferred to a secure page on the website
of [WorldPay / SagePay / PayPal / MoneyBookers / Stripe] or some other
reputable payment service provider. That page may be branded to look like a
page on our website, but it is not controlled by us.


12. Information about your direct debit

When you agree to set up a direct debit arrangement, the information you give
to us is passed to our own bank NatWest for processing according to our
instructions. We do not keep a copy.
[We keep this information only for the duration of the direct debit
We are registered under the direct debit guarantee scheme. This provides for
the customer's bank to refund disputed payments without question, pending
further investigation. Direct debits can only be set up for payments to
beneficiaries that are approved originators of direct debits. In order to be
approved, these beneficiaries are subjected to careful vetting procedures.
Once approved, they are required to give indemnity guarantees through their


13. Job application and employment

If you send us information in connection with a job application, we may keep it
for up to [three years] in case we decide to contact you at a later date.
If we employ you, we collect information about you and your work from time to
time throughout the period of your employment. This information will be used
only for purposes directly relevant to your employment. After your
employment has ended, we will keep your file for [six years] before destroying
or deleting it.


14. Communicating with us

When you contact us, whether by telephone, through our website or by e-mail,
we collect the data you have given to us in order to reply with the information
you need.
We record your request and our reply in order to increase the efficiency of our
We do not keep any personally identifiable information associated with your
message, such as your name or email address.
We keep personally identifiable information associated with your message,
such as your name and email address so as to be able to track our
communications with you to provide a high quality service.


15. Complaining

When we receive a complaint, we record all the information you have given to
We use that information to resolve your complaint.
If your complaint reasonably requires us to contact some other person, we
may decide to give to that other person some of the information contained in
your complaint. We do this as infrequently as possible, but it is a matter for
our sole discretion as to whether we do give information, and if we do, what
that information is.
We may also compile statistics showing information obtained from this source
to assess the level of service we provide, but not in a way that could identify
you or any other person.


16. Affiliate and business partner information

This is information given to us by you in your capacity as an affiliate of us or
as a business partner.
It allows us to recognise visitors that you have referred to us, and to credit to
you commission due for such referrals. It also includes information that allows
us to transfer commission to you.
The information is not used for any other purpose.
We undertake to preserve the confidentiality of the information and of the
terms of our relationship.
We expect any affiliate or partner to agree to reciprocate this policy.


Use of information we collect through automated systems
when you visit our website


17. Cookies

Cookies are small text files that are placed on your computer's hard drive by
your web browser when you visit any website. They allow information
gathered on one web page to be stored until it is needed for use on another,
allowing a website to provide you with a personalised experience and the
website owner with statistics about how you use the website so that it can be
Some cookies may last for a defined period of time, such as one day or until
you close your browser. Others last indefinitely.
Your web browser should allow you to delete any you choose. It also should
allow you to prevent or limit their use.
Our website uses cookies. They are placed by software that operates on our
servers, and by software operated by third parties whose services we use.
When you first visit our website, we ask you whether you wish us to use
cookies. If you choose not to accept them, we shall not use them for your visit
except to record that you have not consented to their use for any other

If you choose not to use cookies or you prevent their use through your
browser settings, you will not be able to use all the functionality of our
We use cookies in the following ways:
 to track how you use our website
 to record whether you have seen specific messages we display on our
 to keep you signed in to our website
 to record your answers to surveys and questionnaires on our site while
you complete them
 to record the conversation thread during a live chat with our support
[We provide more information about the cookies we use in our cookie policy].


18. Personal identifiers from your browsing activity

Requests by your web browser to our servers for web pages and other
content on our website are recorded.
We record information such as your geographical location, your Internet
service provider and your IP address. We also record information about the
software you are using to browse our website, such as the type of computer
or device and the screen resolution.
We use this information in aggregate to assess the popularity of the
webpages on our website and how we perform in providing content to you.
If combined with other information we know about you from previous visits,
the data possibly could be used to identify you personally, even if you are not
signed in to our website.


19. Our use of re-marketing

Re-marketing involves placing a cookie on your computer when you browse
our website in order to be able to serve to you an advert for our products or
services when you visit some other website.

We may use a third party to provide us with re-marketing services from time to
time. If so, then if you have consented to our use of cookies, you may see
advertisements for our products and services on other websites.


Disclosure and sharing of your information

20. Information we obtain from third parties

Although we do not disclose your personal information to any third party
(except as set out in this notice), we sometimes receive data that is indirectly
made up from your personal information from third parties whose services we
No such information is personally identifiable to you.


21. Third party advertising on our website

Third parties may advertise on our website. In doing so, those parties, their
agents or other companies working for them may use technology that
automatically collects information about you when their advertisement is
displayed on our website.
They may also use other technology such as cookies or JavaScript to
personalise the content of, and to measure the performance of their adverts.
We do not have control over these technologies or the data that these parties
obtain. Accordingly, this privacy notice does not cover the information
practices of these third parties.


22. Credit reference

To assist in combating fraud, we share information with credit reference
agencies, so far as it relates to clients or customers who instruct their credit
card issuer to cancel payment to us without having first provided an
acceptable reason to us and given us the opportunity to refund their money.


23. Data may be processed outside the European Union

Our websites are hosted in USA.
We may also use outsourced services in countries outside the European
Union from time to time in other aspects of our business.
Accordingly data obtained within the UK or any other country could be
processed outside the European Union.
For example, some of the software our website uses may have been
developed in the United States of America or in Australia.
We use the following safeguards with respect to data transferred outside the
European Union:
 the processor is within the same corporate group as our business or
organisation and abides by the same binding corporate rules regarding
data processing.
 the data protection clauses in our contracts with data processors
include transfer clauses written by or approved by a supervisory
authority in the European Union [, specifically that in the country of …].
 we comply with a code of conduct approved by a supervisory authority
in the European Union [, specifically that in the country of …].
 we are certified under an approved certification mechanism as
provided for in the Act.
 both our organisation and the processor are public authorities between
whom there is either a legally binding agreement or administrative
arrangements approved by a supervisory authority in the European
Union relating to protection of your information.


Control over your own information

24. Your duty to inform us of changes

It is important that the personal data we hold about you is accurate and
current. Please keep us informed if your personal data changes.


25. Access to your personal information

At any time you may review or update personally identifiable information that
we hold about you, by signing in to your account on our website.
To obtain a copy of any information that is not provided on our website you
should contact us to make that request.
After receiving the request, we will tell you when we expect to provide you
with the information, and whether we require any fee for providing it to you.


26. Removal of your information

If you wish us to remove personally identifiable information from our website,
you should contact us to make your request.
This may limit the service we can provide to you.


27. Verification of your information

When we receive any request to access, edit or delete personal identifiable
information we shall first take reasonable steps to verify your identity before
granting you access or otherwise taking any action. This is important to
safeguard your information.


Other matters

28. Use of site by children

We do not sell products or provide services for purchase by children, nor do
we market to children.
If you are under 18, you may use our website only with consent from a parent
or guardian
Certain areas of our website are designed for use by children over [15] years
of age. These areas include [description or name or areas designed for
We collect data about all users of and visitors to these areas regardless of
age, and we anticipate that some of those users and visitors will be children.

Such child users and visitors will inevitably visit other parts of the site and will
be subject to whatever on-site marketing they find, wherever they visit.


29. Encryption of data sent between us

We use Secure Sockets Layer (SSL) certificates to verify our identity to your
browser and to encrypt any data you give us.
Whenever information is transferred between us, you can check that it is done
so using SSL by looking for a closed padlock symbol or other trust mark in
your browser’s URL bar or toolbar.


30. How you can complain

If you are not happy with our privacy policy or if you have any complaint then
you should tell us.
You can find further information about our complaint handling procedure at
info@mitchellacoustics.co.uk Message Header Privacy policy Complaint
If a dispute is not settled then we hope you will agree to attempt to resolve it
by engaging in good faith with us in a process of mediation or arbitration.
If you are in any way dissatisfied about how we process your personal
information, you have a right to lodge a complaint with the Information
Commissioner's Office (ICO). This can be done at https://ico.org.uk/make-a-
complaint/. We would, however, appreciate the opportunity to talk to you
about your concern before you approach the ICO.


31. Retention period for personal data

Except as otherwise mentioned in this privacy notice, we keep your personal
information only for as long as required by us:
 to provide you with the services you have requested;
 to comply with other law, including for the period demanded by our tax
 to support a claim or defence in court.


32. Compliance with the law

Our privacy policy has been compiled so as to comply with the law of every
country or legal jurisdiction in which we aim to do business. If you think it fails
to satisfy the law of your jurisdiction, we should like to hear from you.
However, ultimately it is your choice as to whether you wish to use our


33. Review of this privacy policy

We may update this privacy notice from time to time as necessary. The terms
that apply to you are those posted here on our website on the day you use our
website. We advise you to print a copy for your records.
If you have any question regarding our privacy policy, please contact us.

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